![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png){kind=small}
Personal Logo Design
Jan. 15th, 2018 04:17 pmFor my visual design course, I am to design a logo for a fictitious company. I think it would be more useful for me to design a logo for myself. My creative endeavours have been marketed under The ShanMonster for well over twenty years now, and I've never developed a logo. This could be useful for my website, business cards, etc.
I've used The ShanMonster moniker for such things as DJing (radio and club), clothing and jewellery design, dance performance, visual art, and for my online persona. Since I've used it for so many eclectic, creative endeavours, it makes sense to me that whatever design I use should deal with mutability and creativity. This makes me think of cephalopods, since they are about as creative and mutable as a critter can get.
Possibilities include monograms, but the project requires a graphic mark as a basis. For this project, the logo cannot be purely typographic. So something like a monogram done in the form of an octopus's arms might work. If I do use an octopus, I must be careful to avoid looking too much like other logos which use octopuses, tentacles, or krakens.
So not like this:
Maybe like this? Yes, a tentacle scaling a mountain....
I also don't particularly want to evoke steampunk, and the octopus has been coopted by the steampunk community. So to avoid that, it would be expedient to use a colour palette which isn't steampunk. So I should avoid old-timey browns and sepias. And I should definitely avoid cogs and goggles....
I've used The ShanMonster moniker for such things as DJing (radio and club), clothing and jewellery design, dance performance, visual art, and for my online persona. Since I've used it for so many eclectic, creative endeavours, it makes sense to me that whatever design I use should deal with mutability and creativity. This makes me think of cephalopods, since they are about as creative and mutable as a critter can get.
Possibilities include monograms, but the project requires a graphic mark as a basis. For this project, the logo cannot be purely typographic. So something like a monogram done in the form of an octopus's arms might work. If I do use an octopus, I must be careful to avoid looking too much like other logos which use octopuses, tentacles, or krakens.
So not like this:
Maybe like this? Yes, a tentacle scaling a mountain....
I also don't particularly want to evoke steampunk, and the octopus has been coopted by the steampunk community. So to avoid that, it would be expedient to use a colour palette which isn't steampunk. So I should avoid old-timey browns and sepias. And I should definitely avoid cogs and goggles....
